Corporate Culture is defined as “The way things are done around here”. Because the way in which the attitudes, beliefs, values and norms of the firm are visible and evident and shared by all employees in the organization. Simply put, what gets rewarded and what is tolerated is the corporate culture.
Strategy and corporate culture are among the primary drivers to maintain organizational viability and effectiveness. Culture offers a formal logic for the company’s goals and orients people around them. Culture expresses goals through values and beliefs and guides activity through group norms.
Corporate culture can be a strong determining factor for success. Employees who understand the culture, align to it and know how to work within it tend to excel and advance in their career.
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